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Growth and profitability Continued

The 1=100 in 24 practice explosion

Clients come from around the world wanting to expand their practice so they can help more patients in their neighborhood lead a healthier lifestyle. Many however, have no clue exactly how to do it. The majority wish to double their practice but do not have the tools or techniques to make this dream a reality. Unfortunately, many people in their neighborhood do not live the healthies lifestyle that tey can because they know nothing about Chiropractic.

But What does it take to double your practice? Many times it sounds like too big an undertaking for the typical Chiropractor. Here is how simple it is. Just like compunded interest, Making small growth changes to your practice can double your practice in just 24 months. What changes you ask?

  • Improve your Patient visit average (PVA) by 1% per month

  • Increase the number of patients that you attract by 1% per month

  • Increase the value of your care by only 1% per month

  • And in 24 months you double your practice.

    • Here are some examples:

    90 weekly visit practice

    Month # New Pts / mo PVA Weekly Visits Fee Annual Income
    Start at 15 26 90 30 $ 140,400
    1 15.15 26.26 92 30.30 $ 144,955
    3 15.45 26.8 96 30.90 $ 154,253,
    6 15.9 27.6 101 31.85 $ 167,276
    12 16.9 29.3 114 33.8 $ 200,366
    24 19 32.7 143 38.1 $ 283,312
    28 19.8 34 155 39.65 $ 319.850

    160 weekly visit practice

    Month # New Pts / mo PVA Weekly Visits Fee Annual Income
    Start at 20 35 162 40 $ 336,960
    1 20.2 35.35 165 40.40 $ 346,632
    3 20.6 36 171 41.2 $ 366,350
    6 21.25 37.2 183 42.5 $ 404,430
    12 22.5 39.4 205 45 $ 479,700
    24 25.4 44.4 260 50.75 $ 686,140
    28 26.4 46.25 282 52.85 $ 777,192

    "Why is this important?

    Isn't this self serving?" you may ask. While it could be, We all know that If more patients get adjusted more frequently, they will have a healthier nervous system and ultimately live healthier lives? While the charts above prove the point of just how easy a practice can grow, where do you begin?

    Focusing on your consultation and Report of Findings is the first step in creating this 1% practice explosion. Streamlining and enhancing your patient education results in an increased PVA. Better conversions of prospective patients into truly knowledgeable patients actually increases your NP (Monthly New Patients). Remember, if you are trying to create a wellness practice, a patient that leaves after 6 visits because they did not understand the value of extended Chiropractic care shouldn't be counted in your NP calculation, because they did not follow what you know was best for them.

    Lastly, all patients place a perceived value in your service. The less they know about how you can help them, the less your services are worth (in their minds). The more they know, the more value they have in your service and ultimately, for cash based practices, the more they are willing to pay.

    An office setting that is created specifically around your patient education, beliefs and support tools and materials is paramount in creating these tiny changes needed to grow the health of your patients and ultimately, the volume of your practice. Contact us today so we can help create your own World Class Chiropractic office. Gain the knowledge of how, Gain the edge, gain:

    The Davlen Advantage

    Note: Please use the above as a reference chart only. We in no way encourage you to randomly overcharge, or oversell Chiropractic services, However, if your goals are to get more patients under care so they can lead a healthier lifestyle, and you have the ability to add to your service, and therefore your value and ultimately your fee, this is a guide to how small changes can make a big difference. Your Chriopractic coaches or management companies can teach you the techniques to provide better services to your patients and create these resluts. The Davlen Advantage can show you how your facility should be designed in order to accomidate such change.